Do I need to hire both methods?
No. Rank and Reach work separately and solve different pains. The diagnosis defines where to start, and most companies enter through one, stabilize, then activate the second. Together they feed each other: Rank’s content becomes Reach’s talking points, and the objections captured in Reach become Rank’s content briefs.
And when does the Run Method come in?
Run is the third front: software development, automations and AI agents applied to operations. It comes in a second stage: when the acquisition engine is running and the operation needs to absorb the growth. The exception is companies arriving with acute process pain (rework, errors, blown deadlines): in that case Run is also an entry point, with no dependency on the other two.
Why do you focus on B2B?
Because that’s where method beats volume. Consultative sales, multiple decision-makers and long cycles demand built authority and the right approach. We also serve high-value, low-volume B2C, where the buying logic resembles a corporate decision.
Do you deliver a tool, a service or consulting?
All three, and that’s the difference. The platform is installed in your operation, the service is executed by our team, and the method is what organizes both. You don’t get a login and a manual: you get the engine assembled, running and measured.
What does getting started look like?
It starts with a diagnosis. In Rank it’s a digital audit: technical SEO, AI presence, content, local profile, conversion and measurement. In Reach it’s market research: ICP, audiences, products and the universe of accounts. Either way, you walk away with a map before signing any operating contract.
Who runs the day-to-day?
Draivv does, with a dedicated account owner. Your team steps in at decision points: approving positioning, validating the ICP, reviewing content briefs and taking the qualified meetings. The technical and editorial operation stays with us.